Apple Ventures into Automotive Technology With Smart Windshields

Written by Kathrine Frich

Sep.19 - 2024 3:29 PM CET

Autos
Photo: Shutterstock
Photo: Shutterstock
Apple’s smart windshields use augmented reality.

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Distractions while driving are a significant threat to road safety, prompting tech giants like Apple to develop innovative solutions.

Keeping Eyes on Road

Known primarily for its mobile devices and computers, Apple is now venturing into automotive technology with its latest patent: smart windshields designed to improve driver awareness and safety, according to motor.

Apple’s smart windshields leverage augmented reality to project essential information directly onto the glass, minimizing the need for drivers to divert their gaze.

A recent patent reveals a groundbreaking system that displays images from exterior rearview cameras directly on the windshield.

This allows drivers to see what's happening around them without taking their eyes off the road.

Enhancing Situational Awareness

For instance, when a driver signals to turn left, the image from the left rearview camera appears on the corresponding side of the windshield. If there are obstacles, pedestrians, or other vehicles nearby, these are highlighted in real-time, enhancing situational awareness.

This system interacts with the driver’s line of sight, ensuring that projections do not obstruct their view.

In addition to smart windshields, Apple has patented technologies for detecting road hazards, such as pedestrians and objects, particularly in poor visibility conditions. These innovations promise to revolutionize how drivers interact with their vehicles and their surroundings.