Fast-food giant Subway is facing a new class-action lawsuit filed in a Brooklyn federal court, accusing the chain of misleading customers with its advertising.
At Least Three Times More Meat
At the center of the lawsuit is Subway’s Steak & Cheese sandwich, which the plaintiffs allege is marketed as containing “at least three times more meat” than what is actually provided in stores.
According to the lawsuit, Subway’s ads depict the sandwich overflowing with steak that extends beyond the bread’s edges, a presentation that the plaintiffs claim is misleading compared to what customers actually receive.
Anna Tollison, a resident of Queens, New York, said she paid $7.61 for a Steak & Cheese sandwich, expecting it to contain at least 200% more meat than she received, according to Ziare.
Tollison’s suit, on behalf of other New York consumers, seeks unspecified damages for those who purchased similar sandwiches over the past three years, accusing Subway of violating consumer protection laws.
Misleading Portions
The lawsuit comes as concerns about rising food prices and the impact on low-income affects consumers who may be more sensitive to perceived value and advertising claims.
Plaintiffs argue that misleading portions are especially concerning in a time of inflation when customers are seeking value for money.
Subway has not yet responded to these allegations, and Roark Capital, the investment firm that acquired Subway in April, has not issued any comment either.
The case joins a series of similar lawsuits against fast-food chains over misleading advertising, including recent cases against McDonald’s, Wendy’s, and Taco Bell, which were dismissed.
However, a similar case against Burger King is still ongoing in Miami federal court.