Huawei Beats Apple in China for First Time Since 2019

Written by Camilla Jessen

Oct.10 - 2024 3:27 PM CET

Technology
Photo: Abdul Razak Latif / Shutterstock.com
Photo: Abdul Razak Latif / Shutterstock.com
Huawei has overtaken Apple in smartphone sales in China.

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Huawei Technologies has overtaken Apple in smartphone sales in mainland China for the first time in nearly four years.

According to data from the research firm CINNO, Huawei's sales in August surpassed those of Apple's iPhones.

This marks the first time since 2019, as reported by the South China Morning Post and Interfax.

Analysts attribute Huawei’s resurgence to strong demand for its flagship Mate series, the Pura series, and innovative models like the foldable Mate XT.

These models have captivated local consumers, helping Huawei reclaim its top position in its home market.

China remains Huawei’s largest market, accounting for a significant 89% of the company’s global smartphone sales.

Meanwhile, overall sales of foreign smartphones in China, including Apple’s, experienced a decline.

According to the China Academy of Information and Communications Technology, foreign smartphone sales dropped 12.7% year-on-year to 1.87 million units in August.

In contrast, domestic brands saw a sharp 26.7% surge in sales, reaching 24.05 million units.